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Meaning of Colors

Colors are one of the most important elements of design, not only because of their beauty but the feelings and emotions that they exude. This is especially useful in communications. The colors used in design may communicate 85% of the message you are trying to convey if not more. Some businesses have got their colors...

Tips for a Successful Trade Show

Making Your Trade Show Display Stand Out BY JANICE BYER As small business owners, especially those in the start-up phase, preparing for a trade show can be very scary and frustrating. What do we take for our trade show display and how do we present it? You first need to find out the specifics of the trade show...

10 Rules for Picking a Company Name

Your startup needs a name, and it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision.